Read a July 9, 2009, story in The Christian Post about a survey showing that Christian nonprofits are increasingly relying on volunteers. The study, conducted by J. David Schmidt & Associates for the Christian Leadership Alliance, showed that one out of five Christian nonprofits is relying on volunteers to offset labor and income losses due to the recession.

Read a July 2009 Religion News Service story (posted by the Adventist Review) about the closing of Michigan-based Christian relief group International Aid due to financial woes, and job cuts at World Vision, one of the largest evangelical relief agencies.

Read a May 2009 cover story in Christianity Today about how non-profit organizations fared during the recession.

Marc von der Ruhr is an associate professor of economics at St. Norbert College in De Pere, Wis. He is interested in the economics of religion, and megachurches are the focus of several of his research projects.

Joseph P. Daniels is an economics professor at Marquette University in Milwaukee. He co-authored a paper that presented an economic model of “religious investment” to explain how seeker-oriented megachurches attract and keep members.

Irwin L. Morris is a professor in the department of government and politics at the University of Maryland at College Park. He co-authored an article titled “A Mighty Fortress: The Social and Economic Foundations of the American Megachurch Movement.”

Read a Sept. 17, 2003, Forbes magazine article on entrepreneurial and marketing activities of megachurches.

Read a Nov. 15, 2006, article about product placement and other marketing strategies targeting megachurches. The article is posted at the University of Pennsylvania’s Knowledge@Wharton site.

Read a Nov. 23, 2007, New York Times article about megachurches’ entrepreneurial activities and the perceived benefits and drawbacks for the wider community.